by MarkLives (@marklives) Of the Cannes Lions shortlists released this morning, South Africa has made Direct and PR. It has no shortlisted entries in the Creative Data, Creative Strategy, Media and Social & Influencer categories, nor did it have any winners in the Monday evening awards ceremonies (Design, Health & Wellness, Outdoor, Pharma and Print & Publishing), despite making the Design and Print & Publishing shortlists.
Tonight, Tuesday 18 June, the award ceremonies for Digital Craft, Entertainment, Entertainment Lions, Entertainment Lions for Sport, Film Craft and Industry Craft Lions will be held — SA has finalists in Digital Craft, Entertainment and Industry Craft. These finalists were announced earlier this week.
The awards ceremony for Creative Data, Creative Strategy, Direct, Media, PR, and Social Influencer Lions will be on Wednesday night, 19 June 2019.
Direct shortlist: South Africa
B01 (Mailing)
Track
Title
Brand
Product
Entrant company
Idea creation
Production
Media
PR
Reach
THE ANTHOLOGY OF GREAT (STOCK) POETRY
Greatstock
Greatstock Image Library
Joe Public United
Joe Public United
Joe Public United
B02 (Use of Ambient Media: Small Scale)
Reach
THE PHONETIC CAN
The Coca-Cola Company
Coca-Cola
FCB Africa
FCB Africa
Audio Militia / Bioscope Films / Fuel Content/ Left Post Production / Pressure Cooker Studios
Mediacom
Playmakers
B03 (Use of Ambient Media: Large Scale)
Reach
Philips #SHAVETOREMEMBER
Philips & The Nelson Mandela Foundation
Philips
Ogilvy Joburg
Ogilvy Joburg
Ogilvy Joburg
E01 (Copywriting)
Reach
THE ANTHOLOGY OF GREAT (STOCK) POETRY
Greatstock
Greatstock Image Library
Joe Public United
Joe Public United
Joe Public United
F03 (Single-market Campaign)
Reach
Philips #SHAVETOREMEMBER
Philips & The Nelson Mandela Foundation
Philips
Ogilvy Joburg
Ogilvy Joburg
Ogilvy Joburg
F04 (Social Behaviour & Cultural Insight)
Reach
Philips #SHAVETOREMEMBER
Philips & The Nelson Mandela Foundation
Philips
Ogilvy Joburg
Ogilvy Joburg
Ogilvy Joburg
F05 (Breakthrough on a budget)
Reach
FOR SALE ALE
Garagista
The Garagista Brewery
Duke
Duke
Tin Toy
PR shortlist: South Africa
D02 (Use of Events & Stunts)
Track
Title
Brand
Product
Entrant company
Idea creation
Production
Media
PR
Reach
PHILIPS #SHAVETOREMEMBER
Philips & The Nelson Mandela Foundation
Philips
Ogilvy Joburg
Ogilvy Joburg
Ogilvy Joburg
F03 (Single-market Campaign)
Reach
CASTLE #LOSETHELABEL
AB InBev
Castle Lager
Ogilvy Joburg
Ogilvy Joburg
Reach
PHILIPS #SHAVETOREMEMBER
Philips & The Nelson Mandela Foundation
Philips
Ogilvy Joburg
Ogilvy Joburg
Ogilvy Joburg
F04 (Social Behaviour & Cultural Insight)
Reach
THE PHONETIC CAN
The Coca-Cola Company
Coca-Cola
FCB Africa
FCB Africa
Audio Militia / Bioscope Films / Fuel Content/ Left Post Production / Pressure Cooker Studios
Mediacom
Playmakers
Digital Craft shortlist: South Africa
C01 (Data Storytelling)
Track
Title
Brand
Product
Idea creation
Production
Media
PR
Craft
Siemens Fabric
Siemens
Brand
King James Group Cape Town
First Pencil / King James Group Cape Town / Sinister Studios / Sterling Sound
King James Group Cape Town
Atmosphere Communications
Entertainment shortlist: South Africa
A01 (Fiction Film: Up to 5 minutes)
Track
Title
Brand
Product
Idea creation
Production
Media
PR
Entertainment
Don’t tell me what to do
Edgars
Film
VMLY&R South Africa
Giant Films / Tessa Ford Post
OMD
A-List Communications
A02 (Non-fiction Film: Up to 5 minutes)
Entertainment
Nozizwe
Gillette
Brand
Grey Africa
7Films
A04 (Non-fiction Films: 5-30 minutes)
Entertainment
Return to Chapman’s Peak
Mercedes-Benz
S-Class
Net#work BBDO
7Films / Audio Militia / Flare BBDO / Upstairs Ludus
